Caffe Bene is the global business specialized in coffee which started as a domestic coffee franchise business, and goes beyond the domestic territory to rapidly grow into the worldwide coffee specialty shops as well as the coffee bean and RTD coffee market. We start the franchise business in April, 2008, and broke through the 300th shop in the shortest time in the industry, and have daily meeting with numerous consumers of the whole world through the common language of coffee
Caffe Bene pursues free sensitivity space which allows customers to enjoy the original sensitivity of fresh coffee with rich flavor and fragrance along with the desserts which further enriches the coffee flavor.
Caffe Bene provides pleasantness of platform business to and shares success with the franchise business partners through realization of brand values and differentiated space values.
Caffe Bene pursues growth opportunities for employees and business success with the aim at a company where they can share employees’ creative thinking, passion and challenge.
General Milestone toward Master Franchise Agreement (MFA)
1. Initial contact between franchisor and MF candidate
2. Exchanging basic company introduction materials
3. Providing Offer package to MF candidate by Franchisor (including terms and conditions for MFA, MFA draft, etc)
4. Reviewing the Offer package by MF candidate (adding, deleting, revising, etc)
5. Finalizing MFA after the terms and conditions are agreed by both parties and signing MFA with ceremony