About Franchise
Selecting the right business to launch a new career doesn’t have to be a difficult task. Although there are many factors to take into account, the most important is finding a business that offers exceptional growth potential and a great likelihood of financial stability. When you’re investing your hard-earned dollars, you want to select a business that offers a high-level of economic stability and is not greatly affected by fluctuations in the economy.
Dry cleaning is a multibillion-dollar industry that has time and again proven to be recession proof. Clothing will always be in need of cleaning. Furthermore, dry cleaning is a cash and carry business which does not require investing funds in extensive inventory.
Products & Services
DRYCLEAN USA’s mission is to provide quality drycleaning and laundering services at its over 400 store locations throughout the United States, Caribbean, and Latin America. That’s why our motto is “Clean Around the World”. Learn more about our services.
Customer service is our priority at DRYCLEAN USA. We take pride in customer satisfaction by providing quality dry-cleaning and laundering services while making the drop-off and pick-up (or delivery) of your clothing pleasant and speedy.
DRYCLEAN USA’s Franchising Program offers entrepreneurs a business opportunity with large profit potential.
DRYCLEAN USA is publicly traded on the American Stock Exchange (AMEX) under the symbol “DCU”.
Why Dryclean USA?
According to U.S. News & World Report, dry cleaning is one of ten fields that do not sound glamorous, but often make their owners millionaires. Why? Because, "there’s never a shortage of dirty clothes." Every day millions of consumers take their clothing to a dry cleaner. Thousands of new types of garments are labeled "dry clean only," which has created an industry estimated to generate $6 to $7 billion a year.
It doesn’t matter what the latest trend in clothing may be, if it’s summer, winter, holiday season, or vacation time. Customers will always have their quality garments cleaned professionally. Even with the proliferation of "casual work days" or "wrinkle free," a vast majority of these garments still need to be professionally cleaned and pressed.
DRYCLEAN USA and the dry cleaning business presents entrepreneurs who have the desire and drive to succeed the opportunity to serve consumers while living the American dream - owning and operating your own business.
Finance Information
Investments: $261,500 – $606,500
Franchise fee: $30,000
Royalty fee: $6.9K/yr.
Minimum Cash: $100,000
Net Worth: $250,000
Training and Support
Our continuing success is dependent on yours. That’s why we go to great lengths to help you achieve success, beginning with intensive training in the essentials of franchise operation and continuing through our relationship with regular support in all areas.
Knowledge of the dry cleaning business is not a pre-requisite to becoming a successful DRYCLEAN U.S.A. Licensee. All instruction necessary to operate your store will be given to you as part of your License Plan.
There is nothing complicated about the instruction. Anyone with average skills, a liking for people and a sincere desire to get ahead can complete his initial training within six weeks.
Training is given at our training center. Here, you will receive thorough indoctrination in:
- CUSTOMER SERVICE
- PLANT OPERATION
- PROCESSING
- SPOTTING
- PRESSING
- PACKAGING
- CHECKING SYSTEM
- EQUIPMENT OPERATION
- PUBLIC RELATIONS
- EMPLOYEE
- TRAINING
The course will combine classroom and on-the-job instruction. Under The guidance of DRYCLEAN U.S.A. staff members, you will learn and actually perform every job in the store.
Upon successful completion of the initial training program, you will receive a Certificate of Graduation and your Franchise Certificate.
In addition, Managers will receive in-plant training prior to opening their business and continuous training thereafter. Upgrading and improving of operations is a continuing process and the latest developments in the industry will be given to you by personal visits from our representatives.
DRYCLEAN USA's advertising and promotional programs are designed to create and simulate sales and traffic. When the programs accomplish this, it then becomes the licensee's job to bring them back. DRYCLEAN USA maintains it’s own advertising department, which is supported by a nationally recognized advertising agency, a public relations firm and a large direct mail facility. A grand opening advertising package is available at a nominal charge. A licensee will realize from the start, that the advertising support received from DRYCLEAN USA builds profitable volume. The market area is analyzed and the media that best reaches the market at the lowest possible cost is selected to announce an introduction to business.
A continuous source of new advertising and promotional material is available. The latest concepts in graphics, design and merchandizing plans are available to back a new and existing business. In many respects, cleaning is seasonal business. Our experience will guide your promotional efforts to meet the markets demands. Professionally prepared windows display units, newspaper ads, radio scripts, television commercials and a wide variety of promotional materials are available as sales simulators.
Partner Requirements
Although some DRYCLEAN USA licensees have had previous dry cleaning experience, it is not a requirement. In fact, many DRYCLEAN USA licensees have varied backgounds and are former bankers, accountants, secretaries, and teachers.
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