Launched in 2017, Gold Rush is one of the four franchises from Fort Family company that has proven to be extremely successful and popular in more than 100 locations worldwide. With the accelerated growth of the business, the quest show has started expansion to the United States with the first location opening in Miami in 2019.
Profit in the Exciting Event Entertainment Industry with Gold Rush!
A Live Action Quest Adventure
Gold Rush is a new entertainment format with team games for children and adults based on the gold mining theme. This quest show brings participants into the world of adventure, generating healthy excitement in the pursuit of victory and team bonding.
How Does Gold Rush Work?
Game scenarios are individually selected for each type of event and audience. They are perfect for celebrating birthdays or graduations, hosting corporate parties or team building events.
Energy, drive, fascinating puzzles and absolute immersion into the atmosphere of everyone’s favorite TV show - this is only a small part of what guests will experience during the two hours of the event.
Gold Rush franchisees’ business activities focus on sales generated from online marketing channels and event planning/execution.
The cost of each quest game is determined by the franchise owner for each location with average for Eastern Europe being 550 USD for an event with 20 participants. The main expenses would be staff remuneration, rental of venues, taxes and marketing promotion.
Initial investments include:
- Venue (banners, lawn, music equipment, lighting equipment, banquet area and other expenses).
- Franchise fee (franchise and equipment purchase and delivery).
- Other miscellaneous expenses.
Regular expenses include:
- Office and venue rental.
- Employee salary.
- Software and communication costs.
- Administrative costs.
- Royalty (fixed per month).
- Other expenses.
Variable expenses include:
- Employee salary (KPI for game hosts, administrator, DJ).
- Playground rental (fixed per game).
- Playground and programs/scenarios development, supplies.
- Royalty (fixed per game).
- Other unforeseen expenses.
Net profit margin depends on the number of games/sales and can be calculated by deducting all costs and expenses. The net profit per month may range between 2,500 USD and 20,000 USD and higher with the average payback period being 3-8 months.
Gold Rush franchise is currently looking for parties interested in developing the business worldwide.
The franchise team has an extensive experience in launching franchise locations and guides new franchisees through the whole process, starting from the venue selection to equipment installment, negotiations with the landlords, etc.
Each franchisee gets support and assistance from personal mentors, as well as access to a platform where existing franchisees discuss similar issues, answer questions and share experiences.
Are you ready to go for the gold?