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Updated 24 april 2020
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Franchise Lobster Joint

Investments

$695,600

Franchise fee

$40,000

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Short information

$695,600

$695,600

Investments

$150,000

$150,000

Minimum Cash

2

2

Wishing to buy

2011

2011

Year Brand Started

2

2

Offices

2015

2015

Year Franchising Started

Franchise Lobster Joint

Investments

$695,600

Offices

2

Franchise Fee

40000

Short information

2011

Year Brand Started

2015

Year Franchising Started

About Franchise

Business success comes in many forms and from varying paths – some from hard working family owned businesses, some from highly capitalized and investor funded enterprises and some from entering the right markets at the right time, avoiding competition and creating a niche.

Lobster Joint followed neither of those categories and, in my estimation, what makes the Lobster Joint story so compelling is that their success is based on hardcore and raw entrepreneurship at its very best. Founded by serial entrepreneurs and restaurateurs Bob Levitt and Tom Chabrowski, Lobster Joint successfully entered the highly competitive NYC restaurant and established a one-of-a-kind New England Comfort Food restaurant ("joint") serving some of the best lobster rolls on the east coast. The result has been overwhelming and Lobster Joint has built a following among resident New Yorkers and tourists from all over the country and the world.

Franchise Lobster Joint

The Lobster Joint Franchise

Recently we had the opportunity to work with Lobster Joint on the launch of their franchise system. For Tom and Bob, franchising represents a natural progression in the expansion of the Lobster Joint brand and one they are approaching strategically.

Franchise Lobster Joint

So getting back to raw entrepreneurship, well, from my perspective, some of the factors that have led to Bob and Tom's success are:

  • Intensity and Passion – Tom and Bob don't just "run" a restaurant, they live it. They know all of their numbers, and they continuously focus on improving their systems food quality. They run their business with intensity and passion.
  • Brand Focus – One factor behind Lobster Joints success is their brand and Tom and Bob's dedication to the brand. Lobster Joint knows what it is (New England Comfort Food and the very best Lobster Rolls) and what they are not (everything else).
  • A Great Product – Sounds obvious but once your get the right systems and focus, success requires a really good product and turns out … it is not very hard attracting customers to walk through the doors to have a great Lobster Roll.

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Finance Information

Investments: $695,600 – $996,400

Franchise fee: $40,000

Royalty fee: 6%

Minimum Cash: $150,000

Net Worth: $50,000

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Testimonials

We went twice in 5 days.

Really delicious seafood, excellent beer and wine in an informal and laid back atmosphere. The people who run the place and serve are really pleasant. It's not 'fine dining' or anything near, but the food was high quality ingredients, very well cooked and presented. Good value too.

Great Seafood spot in North Greenpoint

Ate here recently with my GF late on a Sunday after she bugged me for lobster. They have a ton of options from entree plates to a la carte seafood to vegetable sides. We split the lobster dinner along with an order of popcorn shrimp and two beers. The popcorn shrimp were delicious, as was the lobster, and the lobster was served with roasted potatoes, corn on the cobb and coleslaw. All of the sides were very good, the potatoes especially had an almost-sweet quality to the seasoning that I found r...eally interesting. I also appreciated the coleslaw was not swimming in mayonnaise. The bill came out to about $60 before tip which seemed very reasonable. For comparison, the lobster dinner at Greenpoint Fish & Lobster is the same size and same price ($35) but comes with no sides.

The atmosphere is very relaxed; they have a couple TVs playing sports, the decor is reminiscent of any beachside seafood shack you've been to and waiters don't take your order - instead you order at the bar counter and then a server brings you your food.

It's far enough off the beaten path in Greenpoint that you shouldn't have to worry about crowds or waits. Definitely recommend if you're in the mood for seafood and don't want to break the bank.
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Thanks for the shrimp tacos

After a rather disappointing evening in Manhattan, my boyfriend cheered me up by taking me to Brooklyn, specifically the Lobster Joint restaurant in Greenpoint. Being a proud Bronxite, and a visitor to the City Island seafood houses, I was wary of eating seafood in Lena Dunham land. Would my dining experience be ruined by hipper than thou hipsters? Crappy food?

Happy to say I was proven wrong.

It was after eleven at night, but a friendly waitress welcomed me and my boyfriend. Cool music f...rom the eighties played overhead, and I enjoyed the simple, down to earth atmosphere. Me and my boyfriend got down to eating business. We ordered lobster roll with fries, New England clam chowder, shrimp tacos. I ate the tacos and nibbled on the fries, while my better half had the lobster roll and soup.

By the end of the meal, my boyfriend enthusiastically finished his lobster roll and soup. I was impressed by the freshness of the shrimp in the tacos, the deliciousness of the guacamole. Bravo! Lobster Joint made my evening better than I thought it would be. Pic enclosed to show the goodness.
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2 excellent meals

This is a noisy fast paced eatery which serves a lot of take outs. Cocktails are great! No reserved seating, grab a chair where you can. Out hotel had listed this as a good place, and it was within a short walk of the Box House Hotel. We had dinner one evening and returned again for a late lunch. Food was superb and reasonably priced! Tables are shared which can make for a convivial atmosphere. Succulent oysters, crab and lobster (of course) with plenty of other tempting fare. Staff whizz around... but are attentive and very professional. Definitely recommend. Show all

Consistently good seafood!

We live in the neighborhood....so why only have reviews from visitors? The Lobster Joint has a large menu and daily specials that are always fresh, well-prepared and a good value. If you can't decide, Lobster Club Roll with fries. Done. Lobster, avocado and bacon, really could it be better?

Lobster claw bloody Mary is great. A really tasty bloody and then a lobster claw to throw it over the top.

Friendly, knowledgeable and attentive staff. Come with a crowd and sit under the tent in the ba...ck or come by yourself and sit the bar. You will be happy you did.

Oh.....and by the way, they do have some non-seafood options which I hear are really good too. I wouldn't know personally, Lobster Club Roll!!!
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Training

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Business Type

Franchise

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