Martinizing has more than 60 years of innovation & leadership experience within the dry cleaning industry. Our system was developed in 1949 when Henry Martin recognized that it was feasible for smaller, full service dry cleaning plants to provide quick service cost effectively. That began Martinizing, the pioneer of on-premise; quick dry cleaning service, and more than a 60 year history of the Martinizing System.

• Currently a privately held dry cleaning company
• Rated the #1 upscale dry cleaning franchise by Entrepreneur Magazine year after year
• The targeted dry cleaning customer is white collar, between the ages of 25 and 59, with a median household income of more than $75,000.
• Currently, Martinizing franchisees operate more than 400 stores in the United States and other countries around the world.

Although Martinizing is the largest and best known dry cleaning franchise and brand in the U.S., it continues to innovate and grow. Since 2003, Martinizing has become the “Greener Cleaner,” utilizing the most environmentally safe methods and friendly solvents available. This attracts a more affluent, upscale customer to our stores. It also makes us one of the best franchise opportunities for entrepreneurs who recognize the importance of environmentally friendly businesses.

Owning a Martinizing dry cleaning franchise combines your entrepreneurial dream with the resources, experience, and knowledge of a major player in the industry. With Martinizing, you are teaming up with a veteran – an experienced franchisor with a strong history of franchise development and support. You don’t have to re-invent the wheel. We provide a time-tested business model, as well as training, manuals, and operating procedures.

We use the latest, cutting-edge marketing programs that quickly ramp up your sales and have the support of the very best real estate team using a professional demographics and location process to find the best available site for your store. Being a part of our franchise, your fellow dry cleaning franchisees support you and your business by providing advice, new ideas, and a true feeling of camaraderie. Second and third generations continuously choose the dry cleaning business simply because it provides them with a wonderful lifestyle, excellent income, and long-term equity in a very stable business.

Do yourself a favor.  Look beyond the old stereotypes and look at Martinizing dry cleaning franchises. In our humble opinion, it’s one of the best franchise opportunities around.

Martinizing Dry Cleaning

Franchise is well suited for individuals who want to be their own boss where they work on their business rather than in their business and where they will have the opportunity to develop multiple units and territory as they continue to grow.

Territory

Single and exclusive multi-unit development areas are available to develop upscale full-service plants, satellite stores, and route service.

Investment

The typical total investment for a Martinizing Dry Cleaning business is $450,000.

Advantages

You do not need to invent this solid, recession resistant business. We’ve help hundreds of individuals just like you achieve their dreams in the incredibly stable dry cleaning business.

Time Frame

The typical time to open your first dry cleaning store after acceptance of your site is 3 to 6 months.

Financial Requirements

Net worth of $250,000 with liquid assets of $125,000

Franchisee’s Initial Role

Initially you will manage a few employees (typically 4-5) and focus on providing the ultimate in quality and customer service in growing your business.

Franchisee’s Long Term Role

Shortly after opening store one you will begin networking within the market and initiate further growth through additional plants, satellite stores, and route services.

How does a Martinizing dry cleaner franchisee work on the business, not in the business?

• Develop and execute marketing plan
• Hire, train, and develop managers and staff
• Inspect store(s) to insure quality performance
• Actively participate in expanding new units in exclusive territory
• Actively participate in franchisee cost groups and conferences in learning “best practices”

Is a Martinizing dry cleaner franchise right for you?

Our ideal candidate will not be looking for a job as a dry cleaner, but a long-term business opportunity and typically, multi-unit ownership.

Here are attributes of our highest performing dry cleaner franchisees:

• Recognize that our business is marketing, not one of removing spots and wrinkles
• Passionate about customer service, customer retention, and employee satisfaction
• Value teamwork and exhibit great people skills
• High energy and highly motivated
• Sales and marketing oriented
• Proven management skills
• Follow our system and add embellishments