Our Brand

At Pump It Up we didn’t invent the kids’ birthday party but we did figure out how to perfect it. From our original store in Pleasanton, California that opened in 2000 to today and our 100s of locations across the country, our business has been about one thing, throwing the best private kids birthday parties in a safe and clean environment.

Partying is serious business and we know how to make that business work for you thanks to our unique value proposition of throwing hassle free private parties full of the most fun inflatables for kids.

Getting Started

You’ve heard all about us and now we want to hear about you. It’s your turn to tell us why you’re passionate about becoming the latest franchisee to make everyday a party for kids in your area.

If you’re ready to own your own business that brings joy to children’s lives while getting paid for it contact us today to start the process of owning your own Pump It Up.

Why Own a Pump It Up Franchise?

The answer is simple. Pump It Up’s mission has always been the same. To create the most memorable private birthday party experience of a kids life in such a way that’s hassle free and easy for mom and dad. Are you ready to positively impact children’s lives every day? We are

Our Dedication to Kids Birthday Parties

Bounce houses and kids birthdays have been a dynamic duo as long as peanut butter and jelly has. So what makes Pump It Up special? The fact that in 2000 we revolutionized the inflatable amusement industry by transforming the backyard bounce house into a truly unique and indoor birthday party experience. No longer was it one attraction that mom and dad had to rent and supervise, now there was an indoor amusement park at the birthday child’s disposal for their party and the best part is that it was hassle free for the parents.

From those humble beginnings, that one store quickly blossomed into the nationwide franchise system we know and love today.

With Pump It Up’s franchise system, you can work smarter not harder—benefiting from our 15+ years of successful systems to help you establish your franchise. We’ve discovered the best strategy for every area of our business. Oh, and did we mention we know all the tricks to throwing the most epic kids birthday party ever? It means you get to hit the ground running with a wealth of knowledge and experience at your back. No having to make it up as you go here. What you get to do is what you do best: run your business. Let our proven methods take care of the rest.

Competitive Advantages

Our competitive advantage is simple. While there are many kids birthday party options, Pump It Up is truly unique in that we offer a 100% private experience with the best and most entertaining inflatables in the industry. Our indoor bounce house arenas and party rooms are safe, fun and full service. It’s those factors that have helped the company build a nationwide footprint that is significantly larger and more developed than our closest competitors. We pride ourselves on our best-in-class customer service and brand reputation. Not to mention our private party model, national scale, new event innovation and long history of success are unmatched in the sector.

The Forecast Looks Good

Everyone loves to say it, but we mean it. Our future and that of our industry is bright. Not only do we pride ourselves on having fun but we grow our business while doing it. That growth looks to continue moving forward as the number of children under 18 is forecasted to grow by 9% from 2010 to 2020. That increase, coupled with the fact that the annual amount spent on birthday parties away from home is a combined $2.6 billion, means Pump It Up is well positioned for continued success and revenue growth.

Quit Your Job … Or Not

Since the majority of our business happens on the weekends, you can choose to run it full time or keep your M – F job while getting up and running.

Be Your Own Boss

We get it. You’re tired of someone else telling you what to do. As a Pump It Up franchisee it’s your business so you call the shots.

Make Kids Smile

A birthday is the biggest day of a kid’s year. Don’t you want to help make it a lifelong memory? You do that every day when you own a Pump It Up franchise.