It’s not just a promise to our guests, it’s a promise to our franchisees, too. The Quality®brand delivers great performance and ROI versus its competitive set. It also provides owners a great opportunity to enhance property value and strengthen market positioning.
Quality Highlights:
- Quality Inn® is an iconic brand which added more hotels than any other brand in the midscale segment in 2018
- Offers consistency for guests and growth opportunity for owners
- 45.2% Choice Privileges® loyalty program contribution
- 56.4% total Choice Hotels® proprietary contribution*
Quality brand hotels offer “Value Qs”, to provide consistency to the guest on the things that matter most, rather than requiring expensive or rigid design elements.
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