WoodSpring Suites delivers an extended stay hotel experience to a broad demographic who are down to earth and have practical needs. They want the basics done really well. Our focus is simple: a welcoming environment, a friendly smile, and a straightforward stay.
Our Brand Position
We conducted a tremendous amount of research to determine what was most important to guests. What they told us lead to our brand position and tagline – It’s Simple. Done Better.
What We Stand For
Three brand attributes are core to our brand and guide everything we say and everything we do to ensure we earn a reputation for a simply better way to live away:
We Keep It Reasonable.
We’ve got a great reputation for giving guests just what they need in a laid-back, friendly environment at a phenomenal price that improves, per night, the longer they stay. Our guests only pay for those things that matter most to them – not the things that don’t!
Super-clean hotels and good rooms let guests be themselves, be productive, or just relax. Well-designed in-room kitchens all them to cook and enjoy meals. Guest laundry and vending is available 24/7, wi-fi and parking are always free. Pets welcome for a small fee.
We Keep It Simple.
Guests have told us that one of the things that makes them feel good about staying at WoodSpring Suites is our effort to keep everything as simple and hassle-free as possible – from finding a location, to feeling at home, to checking-out after their stay.
Hotel staff keeps the building and rooms clean and functional, an easy check-in experience and ongoing support keep guests at ease. Our locations, rooms, amenities, and options are described in straight-forward ways and we’re always open about how we’re different.
We Keep It Real.
We believe our guests should always be treated with respect and know their business is appreciated. We know they have other options and we want to honor their choice to stay with us by providing them a direct, easy experience and appropriate support.
Our hotel staff is a major part of honoring this promise. Smaller teams are “different” – they are always friendly and genuine and relate to our guests. They get to “know” longer stay guests and always provide a smile and assistance to make guests feel at home.
WoodSpring Suites, the nation’s fastest growing economy extended stay hotel brand – poised for expansive growth.
Just as we commit to “simple done better” for our guests, we do the same for our strategic partners. That means: easy to execute brand standards; hassle-free processes for reporting and payment; easy-to-access support; building design that streamlines construction and maintenance to conserve resources; a staffing plan that reduces overhead; an industry-leading operations model that fosters strong performance; and straight-forward contracts and agreements.
We support a culture of friendliness, respect and plain-speak. We have a down-to-earth, can-do attitude and show appreciation to our partners for their commitment to our brand.
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