Thank you for your interest in our Zoom Room franchise opportunity. If you’ve been looking for the perfect business to become the epicenter of the dog-loving community in your town, and the chance to make a real difference in the lives of dogs and their families, the waiting is over.T
he pet services industry is booming. In the pet industry’s premier publication, Pet Age Magazine, experts credit Zoom Room as one of the chief bellwethers for the enormous increase in this sector. The article attributes this growth to “standalone franchise operations like Zoom Room… rather than smaller, local companies.”
- No prior dog training or pet industry experience needed
- Strong business model and margins (with multiple complementary revenue streams)
- Year-Over-Year Growth well in excess of the pet industry as a whole
- Low customer acquisition cost versus extremely high average lifetime revenue per customer
- Simple operations (and we provide extensive and ongoing training)
- Strong target demographics (very similar to Whole Foods)
- Powerful referrals and testimonials (thousands of reviews averaging over 4.5 stars)
- Zoned for retail
- Minimal staff (only 2 people working at any given time)
- Dogs always in the care of their owners (limiting your liability)
- Vast supply of prime territories available
- Easy build-out (no drainage systems or air-regulators needed)
- Low overhead
- Small footprint (3,000 sq. feet)
- Lost cost investment (250K or less)
- No other leaders in the space (opportunity for brand to dominate in dog training)
- Exciting and memorable branding
Why the Emphasis on Dog Agility?
Dog agility is the fastest-growing dog sport in the U.S., according to the AKC, and with the growing presence and popularity of televised agility competitions on Animal Planet and other networks, more and more dog owners are becoming aware of the fun and excitement of agility training.
The Zoom Room is not a drop-off training facility; this is one of the most critical aspects of our business model that sets us apart from competitors. We train owners to train their dogs, and to more deeply understand, communicate and bond with their pets. Everyone knows that a tired dog is a happy dog; we also believe that a smart, well-trained dog is an even happier dog – not to mention one with much much much happier owners. In our experience, placing an emphasis on dog agility training is an extremely effective means to reach this goal.
Dog Agility creates Aspirations
The majority of our clients come to us in need of basic obedience or puppy training. But once inside, they're exposed to the agility course, rankings posted on the chalkboard for our fun Agility League - and so much of our brand imagery revolves around agility. This inspires aspirational thinking - owners are excited to master obedience, then continue on to agility as well as other coursework like therapy dog training, Urban Herding, Pup-lates®, Scent Class and more.
The atmosphere is a lot like an upscale gym or fitness center. Where other dog businesses emphasize the “foofy” and the “bling,” we emphasize the “sporty.” Our carefully-selected retail section reflects this brand identity centering on agility training and fitness. One foot inside and you know you’re in for a workout.
The Zoom Room is a dedicated canine event center. Yes, you can party with your dog. And your friends. And their dogs. We have an incredible array of special events and gatherings, all of them designed to present you and your dog with an unprecedented opportunity for socialization.
Because we all love a good time, but your dog needs socialization for long-term development. Exposure to novel sights, sounds, smells, people, and other dogs in a safe, clean, expertly-supervised environment is key to a dog’s well-being and happiness.
Our social offerings include Playgroups, Agility League, Dog Birthday Parties, Special Events, Charitable Fundraisers, Meet-up Socials, and even Doggy Disco® parties.
In the pet industry, dog retail products and pet supplies are one of the most competitive landscapes. At the Zoom Room, we effectively incorporate the sale of pet supplies into a thriving brick-and-mortar service business for dog lovers.
The Zoom Room carries a full line of hand-picked, eco-friendly, solution-oriented pet training products. Our pet retail offerings have a very consistent theme: practical benefits for clients and their dogs. So you won’t find funny sweaters or cute greeting cards. But what you will find are the very best pet training products out there — each one extensively tested directly by us before it is approved.
We provide pet owners with the very best stuff available; at the same time, we set up our franchisees for success with a wide range of differentiated pet retail products not readily available elsewhere.
We pride ourselves in providing an exclusive value-added bonus: extraordinary product knowledge. Franchisees receive an incredible level of training on each and every product we offer. As a result, customers are delighted to discover that they aren’t just getting great products, but great service as well, with personalized attention and recommendations.
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