It all started with one family’s mission to create the world’s greatest cinnamon roll from scratch. Add in one master baker, months of trial and error, hundreds of different recipes and–BOOM!—you’ve got the sweet, cinnamon-spiced perfection that has become our world-famous classic roll.
In 1985, Cinnabon® transformed that passion into its first location in Seattle, and it was an instant sensation. Since then, Cinnabon® has grown into one of the most sought-after brands around the world, and we’re just getting started.
Cinnabon® is one of the most recognized and loved brands in the snack industry. In airport terminals, entertainment centers, and malls around the world, people are drawn to that tempting aroma and cinnamon-sweet flavor. Behind those handmade products is the strength of a world-class franchise system. We have built a team of experts to help drive consumers to our Bakeries. It’s what has made Cinnabon® such a strong business today and moving forward.
Cinnabon’s amazing treats offer our customers a sense of excitement they can’t get anywhere else. By using only the highest-quality ingredients, we deliver a handmade, fresh-baked experience that has our customers returning again and again. We all need more joy in our life. We all need more smiles. Which is why we say “Life Needs Frosting®.”
Our Franchise Business Consultants and Corporate Support Teams give our franchisees the tools, training, and advice needed to help their businesses thrive. Our corporate staff will stand with you to show you the techniques that have built our brand. From your first lease to ongoing marketing and new products, we have developed key strategies to keep your Bakery and our brand at the forefront of our customers’ minds.
Our customers fall in love with our brand. People have fun coming to the Bakeries. They engage with us every day on social media. They see us on new TV shows and movies. We are interwoven in the fabric of today’s culture. People have traveled hundreds of miles for our famous rolls. It’s all because our fans know that we’ll wow them, every chance we get.