Welcome to My Friend’s Place, a unique franchise opportunity for your financial and personal growth. Quality is the hallmark of our program, from the products we offer our satisfied customers to the systems and services we provide to our valued franchise owners.

What’s In a Name?
We selected My Friend’s Place as our name simply because it conveys the philosophy behind our restaurants. We welcome our customers into our restaurants as if we are inviting them into our home. We serve our food in a casual and comfortable setting. In short, we treat our customers as we do our friends, with respect and warmth. Indeed, many of our patrons do become our friends, returning to My Friend’s Place over and over again.

Your Neighborhood Deli
My Friend’s Place meets a very real and growing need in the marketplace by serving delicious, freshly prepared foods in a nutritious fare demanded by today’s health-conscious consumers which is the key to our success. Our light, wholesome foods are prepared with the finest, freshest ingredients, while preservatives and additives are limited. Your neighborhood deli supplies goodness and nutrition, even to those “on the run.”

Advantages Right From The Start
We make sure that My Friend’s Place Franchises are easy to open and operate. Our start-up and ongoing expenses are far lower than those required by most “fast food” restaurants. My Friend’s Place can be run with a minimum staff and our concept adapts well to a variety of sites, including strip centers and mall food courts. Since we specialize in “lunch,” our franchise owners enjoy plenty of free time to spend on family, friends, and outside interests.

We’re In This Together
When you join My Friend’s Place, you become part of a close knit family. We provide guidance in all aspects of your operation. We assist in your site selection, opening preparations, the establishment of suppliers, the development of a customer base, and the hiring, training and managing of your employees. Our experience eliminates your guesswork. We are firmly dedicated to making you a success because your success reflects the caliber of our operation.

Buying a franchise is like going into partnership. While you must determine if My Friend’s Place is right for you, we must be certain that our franchise owners can work within our system and protect the reputation for quality that we have spent years nurturing. We must both decide if we can work together compatibly, so we must both weigh our decisions carefully.

We’re Inexpensive & Simple To Operate.
Many “fast food” and independent restaurants are just too expensive for most of us. While opening a My Friend’s Place Franchise requires a substantial investment of your time and money, our cost is a fraction of that needed to open most restaurants. In addition, since the overhead necessary for the staffing and inventory of My Friend’s Place is kept to a minimum, you can realize a quick return on your investment. With our limited menu, short operating hours, low staffing levels, streamlined operating procedures, and products which require no grills or deep-fat fryers, My Friend’s Place is much easier to own and manage than most of our competition.

We Have A Proven Track Record & Flexibility.
Our concept is aptly designed to capitalize on recent market trends, tastes and lifestyles. With over two decades of service, we have demonstrated our viability in various sites and market conditions, including a mall food court and a number of strip centers. This flexibility allows you to take advantage of special opportunities within your particular area, adapting our program to your budget and goals.

Our Hours Are Convenient. Our Working Environment Ideal.
Unlike typical “fast food” establishments, most My Friend’s Place locations are open only for lunch. This gives our franchise owners more time to devote to family and other interests. They work in attractive surroundings, dealing with an upscale, interesting clientele. As lasting customer relationships are built, our franchise owners enjoy tremendous personal and professional satisfaction.

We Have a Nutrition Solution & a Specialized Menu. 
There is a clear and growing national interest in better nutrition. Our commitment to serving healthy food is the cornerstone of our concept and a key to our popularity and success. While My Friend’s Place offers an exciting variety of sandwiches, salads and desserts, we have purposely limited our menu to those items which keep inventory levels, equipment and preparation time to a minimum.

We’re Different!
Many areas of “fast food” franchising are over saturated and have few prime locations available. My Friend’s Place occupies a unique niche with little direct competition and unlimited potential for growth.

We Make Things Easy For You
We offer a full range of professional services. Our operating procedures are structured to make management simple, enabling franchise owners to stay on top of their business with a minimum of time and effort. The staff at My Friend’s Place is always available to guide you through management decisions, from recommending appropriate inventory levels and cost-effective equipment packages to teaching proven personal recruiting techniques that attract caring, conscientious employees.

Location, Location, Location! 
Each My Friend’s Place Franchise owner is granted an exclusive territory, carefully determined by in-depth demographic studies and pertinent market data. This assures freedom from competition from any other My Friend’s Place Franchise. We offer expert site selection guidance by analyzing potential locations according to detailed site selection criteria and we assist in lease negotiation.

Design & Construction 
My Friend’s Place gives practical advice on the design and construction of a functional, yet inviting restaurant. Based on our own extensive experience, we suggest kitchen and service area layouts as well as smart, cost-efficient décor packages.

Success Oriented Training 
We believe that comprehensive training is essential for running a profitable My Friend’s Place Franchise. Each franchise owner attends an initial course at our training center which incorporates both classroom and hands-on instruction. To keep you abreast of emerging market and industry trends, we conduct seminars, workshops, and regular meetings, furnishing updates on new products and menu items, store management techniques, and marketing programs.

Extra Management Support 
Our in-depth manuals serve as an invaluable resource, detailing all aspects of site selection, lease negotiation, insurance, leasehold improvements, ordering equipment and inventory, dealing with suppliers, the hiring and training of staff, marketing, food preparation, bookkeeping, and more. Each franchise owner is assigned a field support specialist as well, who pays regular visits to the franchise to monitor progress, assists in problem solving and aids in fully developing the business. My Friend’s Place is a team effort, based on our true desire to help our franchise prosper.

Advertising & Promotions 
My Friend’s Place has developed and refined creative, low-cost advertising and promotional strategies. Our Grand Opening campaigns focus on introducing My Friend’s Place to your community. They are designed to create an immediate and positive impact, providing a ready client base. Ongoing advertising and promotions strengthen our franchise owner’s market potential.

Tried & True Recipes
Only My Friend’s Place Franchise owners have access to our delicious recipes and streamlined food preparation techniques, as well as the ability to purchase our popular homemade desserts and salad dressing.

We know you’ll want to analyze My Friend’s Place, of course, but we believe that first it may be beneficial for you to evaluate your own values and goals. Ask yourself the following questions:

• Am I a people oriented person?
• Am I a person of integrity who takes pride in offering the best possible products and services?
• Can I picture myself owning my own “fast food” restaurant?
• Do I find a business that allows me plenty of free time attractive?
• Am I looking for a business that is simple to own and operate?
• Would I like to be part of a winning team?
• If you have answered “yes” to all of these questions, then My Friend’s Place may be the perfect business opportunity for you.