Today 9 December
Updated 10 august 2020

Franchise Potatopia

Investments

$194,625

Franchise fee

$35,000

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Short information

$194,625

$194,625

Investments

$100,000

$100,000

Minimum Cash

22

22

Wishing to buy

2011

2011

Year Brand Started

5

5

Offices

2013

2013

Year Franchising Started

Franchise Potatopia

Investments

$194,625

Offices

5

Franchise Fee

35000

Short information

2011

Year Brand Started

2013

Year Franchising Started

About Franchise

Started in 2011, we opened our first store in Menlo Park Mall, in a tiny 154 square foot kiosk. Our founder knew this concept would have its many challenges introducing a unique and different concept of what was currently in the marketplace.

So he felt the only way to really get a sense of sustainability and eventually credibility is to test the product and brand in a mall setting where you compete with many major national chains. But more importantly, it was to get a sense of understanding who the target consumer might be, mall setting allowed to test the product well, considering you have consistent traffic of all cultures, races, and age groups.

Potatopia, then started to evolve, the 154 square feet kiosk was the foundation to what Potatopia is today and ultimately creating a blue print for the future. The greatest part about Potatopia is that it reaches mass audiences as potatoes is a staple at dinner tables, it allows Potatopia to keep innovating and more importantly, local customization in the markets where we operate.

Franchise Potatopia

Potatopia is the only fast casual restaurant chain in its segment that targets every culture, age, and ethnicity. We have developed a simple system to provide delicious fresh food cooked in an open kitchen delivered in a fast casual environment. You have Mexican, Asian, Italian, American, that start with a carb and build a meal, well why not the potato, its versatile, healthy, and the 4th largest crop in the world. With such massive appeal, Potatopia created 10 styles of potatoes to choose from as your base and then create your own with proteins, veggies, cheeses, and a sauce making it the perfect meal.

Franchise Potatopia

Why Choose Potatopia

One of the core values of the Potatopia mission is to consistently offer our customers outstanding service, whether they are a new customer or a returning customer that you may see regularly. We commit to maintaining a clean, neat, and organized food service offering. You need to believe in this vision and accept it with a personal commitment to sustain our philosophy of freshly prepared, amazing foods and brand culture.

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Finance Information

Investments: $194,625 – $482,550

Franchise fee: $35,000

Royalty fee: 6%

Minimum Cash: $100,000

Net Worth: $150,000

Training and Support

At Potatopia®, we're dedicated to the success of our Franchise Partners and are focused on providing world-class support and service based on respect and trust. When you join the Potatopia family, you'll be working with experienced professionals who have extensive brand building, marketing, development, and operational experience in all functions of the foodservice franchise industry. Here's a small taste of the service you'll receive:

  • Real Estate and Store Development
    • Prototypical design and conceptual layouts for new franchises
    • Assistance with real estate services including a dedicated leasing team that will proactively identify new real estate opportunities and lead LOI proposal, lease negotiation, and lease review
    • Full Build out Support with a Certified Project Manager
  • Training
    • Comprehensive, certified training for Franchise Partners and key managers in both the field as well as the Potatopia hands on Spud University
    • Continuing corporate and on-site franchise training
    • Access to online training tools and development support
    • In-depth franchise operations manuals
    • Easy to follow guides for everything
  • Operations and Field Support
    • Initial management training and on–site visits
    • Access to the corporate management team for business review and performance analysis
    • Inspections focusing on quality, service, and cleanliness
  • Marketing
    • Innovative Potatopia franchise marketing campaigns
    • High-quality point-of-purchase, merchandising, and local store marketing materials
    • Dedicated marketing and public relations staff to assist with marketing and media planning
    • Seasonal and local store marketing campaigns
    • In-house creative agency to provide Franchise Partners with unique customizable advertising and branding materials
  • Product Development
    • Wide variety of delicious menu offerings
    • Delivery of world-class menu variety through continuous testing, product improvement, and expanded offerings
    • Operational support and quality assurance
  • Ongoing Support
    • Regular consultation visits from Potatopia Franchise Business Consultants
    • Regular Q&A consultations
    • Business review analysis of store sales and performance vs. system-wide benchmarks
    • Password-protected Intranet with inventory management tools

Partner Requirements

While we do prefer you to have previous experience, it is not required. Franchisee candidates without sufficient restaurant experience will be required to successfully complete our internship evaluation. Management experience is a big plus. We're looking for franchise owners who are outgoing and have management experience, and who are results oriented. A person who can lead a team, and who has the motivation to excel! You must have a minimum of $150k in liquid capital, and be ready to make a full-time commitment

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Testimonials

Different and delicious

This was my first to e at Pota-topia and I loved it. What an original place. My mother in law ordered the mashed potatoes and I ordered the Idaho one and we are both very happy.

Everything is good there, the potato bases, the proteins, the vegetables and the sauces.

I'm planning on going back this same week.

Great quick food while on the move

We where in the area and was looking for a quick snack while on the move, we stumbled across potatopia and decided to give it a try.
The food was lovely, quick and well priced, we both really enjoyed our selections of potatoes with various toppings.
Would recommend if in the area and after a quick well priced snack.

Excellent Fun

This Potatopia is located a strone's throw from NYU and Washington Square Park, just a few blocks to the west in the Greenwich Village part of Manhattan. I reviewed this last year and came back for another experience We had a great time again. The food is fresh and the staff are a lot of fun. This is a potato bar --- you start with your choice of seven or eight basic potato choices and then add whatever you could imagine. You can get straight french fries of a huge pile of food sitting on top of... a baked, mashed, french fries, shoestring, wedge, waffle, and a few other potato types. It is a fun place to snack or have a meal. This afternoon they had $2 beers (not sure if they do that every afternoon). I cannot imagine why this has not franchised all over the USA. If one opened up next to a high school they would probably need to create a new law, or have security for crowd control. Show all

Best Food Court Food in Jersey City

This review is for their Jersey City location, but it looks like this one is just as delicious.

My colleagues and I arrived in Jersey City about two hours early for a meeting downtown and needed something to eat, so we wandered into the mall, assuming we could all get something at least -- even if it wasn't that great. I frankly was dreading it. I went from food court business to food court business looking for something that resembled food and which wasn't covered in a sticky-sweet, vaguely... Asian, sauce. I'm not sure how Orange Chicken in the Chinese place looks so much like Bourbon Chicken in the Cajun place and Bangkok Sweet Chicken in the Thai place. And everything is sampled on a toothpick. I'm thinking it all comes from the same pot in the back of the mall someplace, but I digress.

So Potatopia at least looked somewhat interesting and different from Sbarro's and Popeyes and all of the multi-cultural, same-sauce, vaguely Asian, chicken-in-high fructose-corn-syrup neighbors.

Wow -- oh wow! What a delight. I had the smashed redskins and loaded them up with steak and bacon, parmasean/asiago, garlic aioli sauce, onions and I'm not sure what else. But it was truly fantastic, some of the best food court food I've ever eaten. Wish we had one of these in DC.

The cost was $11 which included the entree and a diet Coke. Not cheap, but probably comparable with other food court lunches. I found the staff to be efficient and polite if not overly talkative. My whole order was made fresh and I walked away with my food within about four minutes. So I'd give them two thumbs up for convenience and service.

All-in-all, avoid the food court whenever you can, but it you have to be there, Potatopia is a really great alternative to saucy chicken on a toothpick.
Show all

Unbelievable delicious

This is a great place for dinner. You order on a tablet everything and anything you would like to add to your potato, fries, tater tots etc. There is meats, cheeses veggies and sauces. I had the baked potato and it was a large one. With all the goodies added it is a full meal.

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Training

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Business Type

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