WineStyles Tasting Station was born out of the original WineStyles concept, which was founded in 2002 after a backyard barbecue blind tasting of wines proved the most popular were not the most expensive, but simply the bottles that tasted the best. As a result, WineStyles created a completely new category in the wine retail industry by empowering customers to choose wines based on taste, instead of varietal or region. The idea of taste carries over to WineStyles Tasting Station where every customer is encouraged to try, experience and learn about each of the products in-store before purchasing.
WineStyles® Tasting Station® offers guests a unique retail experience and warm ambiance that is reminiscent of an old-world wine cellar. Inside, customers are afforded the opportunity to Taste, Learn, and Enjoy® the best in wine, craft beer, fine chocolates, artisanal cheeses, and other gourmet items. Additionally, WineStyles Tasting Station features dozens of wines by the glass and a variety of gifts, accessories, customizable gift baskets, loyality reward program, beer, cheese and wine of the month clubs. To further enhance the experience, WineStyles Tasting Station also offers a variety of weekly tastings and special events.
As the largest wine boutique chain in the country, WineStyles Tasting Station is committed to delivering unmatched quality and customer service while continuing to build a community gathering place where food, drinks and friendship are celebrated in a “clubhouse" atmosphere.
More than 10 years ago we demystified the wine shopping experience with the launch of WineStyles®. Since that time, we’ve developed a loyal customer following. We became one of the largest wine boutique franchises in the country, sold thousands of bottles of wine and have helped hundreds of business owners achieve their entrepreneurial dreams through our unique franchise offering.
Today, our brand has evolved into the WineStyles Tasting Station® where we encourage guests to Taste, Learn, and Enjoy® the best in wine, craft beer, fine chocolates, artisanal cheeses, and other gourmet items. Wine will always be at our core, but we know consumers are always looking for more. That’s why WineStyles Tasting Station is actively recruiting franchisees to help us build out markets across the country. Take a look around: we think you’ll like what you see.
Reasons to Invest
At WineStyles Tasting Station, we’re energized about offering the best wine, craft beers, gourmet food and specialty gifts franchise opportunity available in the country. Filling the void in between the nearly $75 billion specialty food and $40 billion wine business, we’re positioned to grow the right way.
There is a reason we’ve been in business for more than a decade and it’s because we’re dedicated to smart and strategic growth. To honor that commitment, we’ve launched a calculated expansion plan that includes development in new markets across the country and growing the WineStyles Tasting Station brand in existing regions where we already have a presence. Additionally, conversion opportunities of existing WineStyles locations into WineStyles Tasting Stations are available on a market-by-market basis.